The Best Countries report evaluates the perceptions of 73 nations across a range of categories, from economic influence and military might to education and quality of life, to determine which countries wield the most influence on a global scale.
2020 Best Countries Report produced after a annual global survey of more than 20,000 people in 36 countries by U.S. News & World Report, BAV Group and the Wharton School of the University of Pennsylvania says Canada is the 2nd best country second only to Switzerland.
According to the report, Canada is also perceived as the most trustworthy country.
The report also includes The Origin Index which uncovers the power of a brand’s nation of origin in its ability to influence the purchase preferences of consumers, identifying how marketers can tap into a country’s strengths. In this, US tops across many categories. The United States also ranks No. 7 overall, and is seen as the most powerful country.
Canada also tops in many ranking criteria including being the top country for quality of life.
Best Countries
Overall
- Switzerland
- Canada
- Japan
- Germany
- Australia
- United Kingdom
- United States
- Sweden
- Netherlands
- Norway
Most Powerful Country in the World
Canada ranks 12th.
- United States
- Russia
- China
Best Countries To Start a Business
Canada ranks 10th.
- Thailand
- Malaysia
- China
Best Countries For Quality of Life
- Canada
- Denmark
- Sweden
Best Countries For Women
- Denmark
- Sweden
- Netherlands
- Norway
- Canada
Best Countries For Education
- United States
- United Kingdom
- Canada
Best Countries for a Comfortable Retirement
- New Zealand
- Australia
- Switzerland
- Spain
- Luxembourg
- Canada
Best Countries For Green-Living
- Sweden
- Switzerland
- Finland
Best Countries for Raising Kids
- Denmark
- Sweden
- Norway
- Canada
- Netherlands
- Finland
Best Countries to Travel Alone in 2020
Canada Ranks 11th.
- Spain
- Italy
- Greece
- New Zealand
- Australia
- Portugal
Best Countries for Entrepreneurship
- Germany
- Japan
- United States
- United Kingdom
- Switzerland
- Canada
Best Countries for Open for Business
- Luxembourg
- Switzerland
- Canada
- Denmark
- Singapore
- Netherlands
Best Countries for Quality of Life
- Canada
- Denmark
- Sweden
- Norway
- Australia
- Netherlands
The Bottom 5 Countries in the World
- Lebanon
- Serbia
- Oman
- Belarus
- Tunisia
According to the report Canada ranks 16th best for adventure, 12th for citizenship, 11th for cultural influence, 6th for entrepreneurship, 4oth for heritage, 37th for movers, 12th for power, 1st for quality of life, leading to an overall score of 2nd best country in the world.
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