Toronto 
Events Description
As Blue Monday arrives, and darkness settles over Toronto by 5 PM, Saje Natural Wellness is bringing a moment of light to the city’s commute.
Launching today, Saje Natural Wellness Queen West flagship has been transformed with an immersive, sun-inspired sensory experience. Through the uplifting power of scent, aromatherapy and light, the display invites commuters and passersby to step into the feeling of endless sunlight, helping to lift moods and brighten spirits during the darkest stretch of winter.
Research from the University of British Columbia suggests that consistent light exposure, such as SAD lamps, can help alleviate seasonal low moods in up to 60-70% of people. With this in mind, Saje is meeting Torontonians when winter hits the hardest—during the darkest days and busiest commutes—on Blue Monday.
The activation also marks the launch of their Out of the Blues Collection, Saje’s first-ever blend created specifically for Blue Monday. Available for a limited time in a roll-on and diffuser blend, the collection is crafted to gently uplift the spirits while evoking a sense of warmth, calm and emotional grounding during the winter’s toughest stretch.
Who is it for?
All ages
HOW MUCH
Tickets : Free
How to get tickets?
At the door: Free
WHEN & WHERE
Date: Thursday January 15 to Monday January 19, 2026
January 15–19; the exterior light installation will run 24 hours a day, and diffusers with the Out of the Blues blend will be active outside the shop from 11 AM-7 PM to align with peak commute hours.
Venue & Address
Saje Queen West, 399 Queen St W, Unit B, Toronto, ON
Wheelchair accessible
