Toronto 
Genius: 100 Visions of the Future Book (CNW Group/Canadian Friends of Hebrew University (CFHU))
Genius 100 – a community of pioneering humanitarians – have printed the world’s first 3D book: Genius: 100 Visions of the Future.
To celebrate the 100th anniversary of Albert Einstein’s groundbreaking General Theory of Relativity, Genius: 100 Visions of the Future assembles essays from 100 of the most eminent global thought leaders of our time on their unique perspective of the fast-approaching future. A century-in-the-making publishing milestone, the project, which was prototyped in space, will inspire and enable the next generation of brilliant minds.
Genius: 100 Visions of the Future was first conceptualized through a partnership with Canadian Friends of Hebrew University (CFHU) and renowned industrial designer, artist and architect, Ron Arad to honour the legacy of Albert Einstein, who co-founded The Hebrew University in Jerusalem.
With the vision of creating a book that would embody Albert Einstein both visually and intellectually, 100 global visionaries were carefully selected from multidisciplinary fields across science, art, literature, business, law, and more.
Examples of contributing Visionaries include award-winning actress and singer, Barbra Streisand, bestselling author and renowned pioneer in integrative medicine, Deepak Chopra, human rights activist and 2018 Nobel Peace Prize recipient, Nadia Murad, award-winning novelist and writer, Chimamanda Ngozi Adichie, zen master and global spiritual leader, Thich Nhat Hanh, and multiple-award-winning classical music conductor, Zubin Mehta.
Designed in the likeness of Einstein, Genius: 100 Visions of the Future is the world’s first ever 3D book; printed and bound layer-by-layer through the laser-printing process. Three hundred books will be created one-by-one, each book taking approximately one week to complete. The initial prototype was printed at the International Space Station in collaboration with NASA, the Japanese Space Agency, and the European Space Agency. Visionaries will receive their own copy, with additional copies allocated to Genius 100 Founders – entrepreneurs, leaders, and innovators in their own right who have invested in Genius 100 projects. One copy will be signed by the Visionaries and auctioned off next year.
A launch event will take place at the Sigmund Freud Museum, Vienna next year.