Wendy’s Canada has entered a multi-year partnership with the Toronto Blue Jays, becoming the team’s Official Hamburger.
Credit: Wendy’s Canada
The deal was announced on National Hamburger Day and links Wendy’s to the Blue Jays game-day experience for the 2026 season and beyond. It includes in-stadium experiences, integrated campaigns, and digital offers tied to team wins.
The main offer is called Win With Wendy’s. For every Blue Jays win during the rest of the 2026 season, fans can get a free Jr Cheeseburger Deluxe with a minimum $5 purchase.
The offer is available through the Wendy’s Canada mobile app at participating Wendy’s restaurants nationwide.
The partnership brings together Wendy’s Canada and the Blue Jays around fan engagement, community connection and game-day food. Wendy’s said the offer is intended to reward Canadians for supporting the team throughout the season.
As part of the agreement, Wendy’s hamburgers will be featured in connection with Blue Jays programming and fan experiences all season.