Toronto 
Credit: Tim Hortons
If you want to add an extra cup to make holding your hot double double more easy on the hands then Tim Hortons restaurants will start offering you a recyclable cardboard sleeve starting next month. Tim Hortons has announced that all of its restaurants in Canada will stop the practice of double-cupping starting November 4 and will instead be offering a recyclable cardboard sleeve for their hot drinks.
Tim Hortons says the move will eliminate the unnecessary use of more than 200 million cups per year – or the equivalent of wrapping half the circumference of the planet with Tim Hortons cups. Hope Bagozzi, Chief Marketing Officer for Tim Hortons, says this is part of a larger sustainability focus.
“We understand that millions of our guests request ‘double-cupping’ at our restaurants because our coffee is always 20 minutes fresh and piping hot,” said Hope Bagozzi, Chief Marketing Officer for Tim Hortons. “Most wouldn’t know the incredible benefit we can offer to Canada’s environment if they accept a hot coffee sleeve instead of a second cup.”
Tim Hortons says cardboard coffee sleeves are manufactured from 100 per cent recycled material and are 100 per cent recyclable.
As part of environmental sustainability initiatives, Tim Hortons is testing hot beverage cups made with 30 per cent recycled materials at its restaurants in Calgary and Toronto. They are also introducing a new hot beverage cup with a lining that is recyclable and compostable at select restaurants in Vancouver.
Tim Hortons has announced that new napkins made with 100 per cent recycled fibre and use 25 per cent less material will be available in restaurants in early 2021. New paper-based wrappers for sandwiches and bagels that are fully recyclable are expected to be in restaurants in January 2021. Tim Hortons also recently announced the shift to paper straws, which is estimated to eliminate the use of about 300 million plastic straws over the next year.
